Pricing Guide

Recommended poster price to achieve most sales

Prices are shown in danish currency: kroner (kr.) / DKK.

You decide the price of your posters. These a just recommended prices.

*Taxes and VAT will be added to the price in the webshop and in our Copenhagen Store. Your commission will be deducted excluding taxes and VAT unless you are part of Kræss and have signed a contract bypass Purpleposter.

The VAT is calculated upon the customer location. Etc. the VAT for Denmark is 25% and the sale price for a 199,2 kr. poster would show as 249 kr. in the webshop. In our Copenhagen Store (Denmark) the VAT is 25%. For the rest of 2022 VAT is set to 25% for all customers regardless of their location.

Size : Recommended price (excl. VAT).

A5 (14,8×21 cm.): 47,2 kr. (49 kr. incl. danish VAT)

Minimum: 31,2 kr. and maximum 159,2 kr. excl. VAT.

A4 (21×29,7 cm.): 143,2 kr. (179 kr. incl. danish VAT)

Minimum: 63,2 kr. and maximum 319,2 kr. excl. VAT.

30×30: 143,2 kr. (179 kr. incl. danish VAT)

Minimum: 63,2 kr. and maximum 319,2 kr. excl. VAT.

30×40: 223,2 kr. (279 kr. incl. danish VAT)

Minimum: 79,2 kr. and maximum 479,2 kr. excl. VAT.

A3 (29,7×42 cm.): 223,2 kr. (279 kr. incl. danish VAT)

Minimum: 79,2 kr. and maximum 479,2 kr. excl. VAT.

40×50: 255,2 kr. (319 kr. incl. danish VAT)

Minimum: 119,2 kr. and maximum 639,2 kr. excl. VAT.

50×50: 287,2 kr. (359 kr. incl. danish VAT)

Minimum: 143,2 kr. and maximum 799,2 kr. excl. VAT.

A2 (42×59,4 cm.): 379,2 kr. (379 kr. incl. danish VAT)

Minimum: 119,2 kr. and maximum 1039,2 kr. excl. VAT.

50×70: 319,2 kr. (399 kr. incl. danish VAT)

Minimum: 143,2 kr. and maximum 1359,2 kr. excl. VAT.

60×80: 375,2 kr. (469 kr. incl. danish VAT)

Minimum: 159,2 kr. and maximum 2159,2 kr. excl. VAT.

A1 (59,4×84,1 cm.): 399,2 kr. (499 kr. incl. danish VAT)

Minimum: 159,2 kr. and maximum 2159,2 kr. excl. VAT.


If you choose to price your posters at a lower price you will most likely sell more. However if you are confident people will buy your posters despite a higher price point, when don’t go to low. You can always change the price later.